J1 Beach has officially claimed its spot as the Dubai’s latest go-to address for luxe dining and socialising. Elevating this experience further is the newly opened Ninive Beach, and honestly, this isn’t your average beachside destination. This Rikas Hospitality Group creation is a love letter to the Middle East, taking you on a journey across regional flavours, design and art.
From the stunning architecture to the food that arrives on your table, every detail here is crafted to impress—and it does. At its heart, Ninive Beach reimagines the Middle Eastern majlis for today’s style-savvy crowd. Think luxurious earth tones, traditional textiles, and a Moroccan-inspired pool that’s both Instagram-worthy and relaxing.
The restaurant serves up regional flavours inspired by Lebanon, Iraq, Turkey, and Morocco. Whether you’re indulging in a long, leisurely lunch or gathering friends for a sunset dinner, the menu have something for every appetite, and if you’re a fan of Arab cuisine, prepare to fall in love. Expect aromatic mezze, flavorful tagines, and dishes so good you might just “accidentally” forget to share.
The atmosphere transforms from laid-back lounging to high-energy fun. Think exclusive events, cultural showcases, and monthly DJ sets with globally acclaimed artists turning up the energy. Whether you’re unwinding with shisha in hand, soaking up the panoramic ocean views from the rooftop lounge, or cooling off by the turquoise-tiled pool, the atmosphere hits just the right note every time.
Commenting on this latest launch, Rizwan Kassim, Co-Founder of Rikas Hospitality Group said: “We are thrilled to bring Ninive Beach to life, a destination that redefines the beach club experience by weaving together the rich tapestry of Arabic culture with modern luxury. From the heart of Dubai’s urban landscape at Emirates Towers to the stunning J1 Beach, Ninive’s journey has always been about creating spaces that inspire connection and celebrate heritage. We can’t wait to welcome our guests to this extraordinary coastal sanctuary where every detail is crafted to immerse them in beauty, tradition, and unforgettable moments.”
