Trying our best to shop local and spotlight regional talent, we come across those who are transforming wellness, the fashion scene, and high jewellery, making it their own. Sporting celeb clientele, unique designs, and a perspective we can best relate to, here are our picks of regional names worth knowing.
Curve Club | Al Manhal, Abu Dhabi
The latest to enter the capital’s wellness space, The Curve Club is a women’s-only dynamic Pilates and wellness studio. Centred around minimalistic wooden interiors, the space is one of the first to host the Curveformer, a uniquely designed Pilates machine that delivers a balanced, full-body workout. Beyond Pilates, you can also find yoga, mobility, and stretch sessions, taking care of the body in a comprehensive way.
Rosetta Fine Jewellery
A Dubai-born brand that has been going strong since 2005, Rosetta Fine Jewellery centres its designs on Eastern artistry and Middle Eastern heritage. However, the pieces have a contemporary feel, sometimes even bordering on trendy. Their latest Diamond Dews earrings tether the current concept of bold jewellery with its imperfect curation of multi-shaped diamonds. Yet the earrings also borrow from the timelessness of nature, acting as dewdrops cascading down the year.
Dhyan Diam
Diamonds are a girl’s best friend, and Dhyan Diam agrees. The Dubai-based jewellery house brings decades of diamond jewellery knowledge and craftsmanship into its designs. From classic solitaires to bespoke creations, if diamonds are on the jewellery agenda, then expect to find Dhyan Diam all over it. Even their tennis bracelets come in a variety of cuts, ensuring that the signature staple ultimately becomes a piece to live with.
Effa
Carrying the modern modest woman across multiple moods, Effa gives the modest dresser plenty of options that carry them from day to night. Founded by Effa Al Dabbagh, the label has been running since 2007 and has received multiple accolades for its work. Its latest FW26 collection spans maxi dresses and abayas featuring the hallmarks of femininity. Think lace details, floral motifs, and pleats that bring a playful texture to each piece.
Endear by S
Pinkie rings have become a whole thing now in the fine jewellery space, and we’re turning to Endear by S for our piece! Made to “endear”, the Omani-based fashion house grounds its work in the heart. From sculptural to dramatic, expect to find the enduring symbol across necklaces, earrings, and yes, even pinkie rings.
Le Paris Diamonds
Creating wearable art and contemporary designs with metals and gemstones, Le Paris Diamonds takes natural sculptural forms and motifs and infuses them with its design. While the name might be French, the house is rooted in Emirati talent, designing for GCC Royals, regional influencers, and more. For those looking to upgrade their everyday stack, we’d recommend the Atelier Collier Ring, which blends a collar design with a feminine gemstone, bringing together a bold look with a timeless element.
All by Kai
For those who live in athleisure, All by Kai is an Abu Dhabi-born brand that takes inspiration from the moments, places, and experiences that shape modern life. As such, the pieces range from leggings to casual tops made with fabric designed to endure the regional weather.
Stone Fine Jewellery
Based in Jordan, Stone Fine Jewellery has its ethos captured in its name. If there’s one thing to expect here, it is exceptional stone work from diamonds to emeralds and other precious stones. For those wondering what’s in our cart, it will have to be their range of Wave Bangles.
MAJESTA
Recently entering the game—and already killing it—is MAJESTA, a UAE-based fine jewellery house inspired by African landscapes. Honouring the continent with 18K gold, select gemstones, and diamonds, the pieces are incredibly lustrous, colourful, and bold. And if you need any more convincing, MAJESTA sports Rihanna and Anok Yai in its fan list.
Gigi Dubai
With two branches across Mirdif and Nad Al Sheba, Gigi is the spot to be for those who love to spend their days across cups of matcha and Lagree machines. Releasing a collection of lounge wear to sport after class, you can take your pick between hoodies, crew necks, and monogrammed T-shirts.
Samra Jewellery
Designing for the Gulf since 1941, Samra Jewellery has shaped the region’s aesthetic identity when it comes to fine jewellery. With a design language that takes from the region’s geometry, architecture, and calligraphy, Samra Jewellery positions itself as another form of Arabian art. Their recent collection Layl takes its inspiration from the depth, light and mystery of the night, spanning star-filled skies across geometric forms and dark elements. The collection manifests across diamond, lapis lazuli, and green agate.
