We Have the Recipe for the Coolest Holiday Look, and Bex Beauty Is Serving It Up

Holiday treat for your eyes

Just in time for the festive season, BEX Beauty—the brainchild of Yemini-Emirati artist Balqees Fathi—has launched its newest must-have: The Rhythm Palette, a stunning curation of shades designed to take you from everyday chic to full-on holiday glam with a single swipe.

BEX beauty
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Featuring a mix of buttery mattes, soft shimmers, and bold glitters, The Rhythm Palette makes versatility its signature. Think neutral tones that blend in for daytime subtlety, alongside sparkling pigments that catch the light beautifully for evening festivities. Whether you’re dialing up the drama for a New Year’s Eve gathering or going soft for a family gathering, this palette, it has got you covered.

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To complete the look, BEX Beauty recommends its Monologue Liquid Eyeliner for precision wings and Dialogue Mascara for that lengthened, lifted lash effect. Together, they’re a perfect trio, turning your eyes into the focal point of every room you enter.

And the excitement doesn’t stop there. Balqees’ beauty empire is set to expand with the launch of the Crystal Highlighter, a soon-to-be-released addition that promises to deliver a lit-from-within glow, ideal for the festive season and beyond.

With Bex Beauty’s growing reputation for products that prioritize quality, performance, and inclusivity—tailored to Middle Eastern skin tones—this holiday season is shaping up to be all about homegrown luxury.

Whether you’re gifting it or keeping it all to yourself (no judgment here), The Rhythm Palette, with it’s stunning package is the coolest choice.

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