Deciding on a fragrance can be challenging—there’s a lot to consider, from the scent itself to how it will layer with others. If you’re looking for guidance, these fragrance influencers offer expert advice to make finding and layering your perfect scent much easier.
Mona Kattan
If you love fragrances, you love Mona Kattan! She knows her way around a perfume bottle. As the founder of Kayali, the perfumer’s got a lot of experience in crafting and critiquing scents. Her feed is a reliable source if you’re looking for honest takes on what’s worth trying. Plus, she’s always mixing up magic in a bottle and giving us all the inside scoop on her latest creations.
Demi Rawling
Co-founder of the Sniff fragrance community, Demi keeps it real with her perfume reviews. No frills, no fuss—just straightforward insights on which scents are actually worth your time. If you’re tired of the hype and want honest opinions, and guides on layering, she’s your go-to.
Amna Al Habtoor
Founder of Arcadia by Amna, Emirati perfumer Amna Al Habtoor marries tradition with modern olfactory sensibilities through her brand. She offers a fresh perspective on Middle Eastern fragrances, focusing on how they fit into a contemporary lifestyle. If you’re interested in scents with a story, give her a follow.
Sarah Kanj
Sarah knows how to pick out fragrances that work in the real world, not just on a store shelf. She’s got a sharp eye for what’s trending, but she’s not afraid to stick with the classics either. Her feed is a mix of practicality and style. No matter what your scent preferences are, expect detailed guides for everyone.
Michella
Founder of Ryziger Parfums, CurlyFragrance, or Michella, is all about finding the right scent without the hassle. Her reviews are approachable and down-to-earth, making her a great resource for anyone who wants to smell good. From what’s relatively cheaper and long lasting to the best summer scents, she has got the scoop on everything perfume.
Bailee
One of the most popular fragrance influencers on Instagram, Bailee, known as @little.miss.perfume has a genuine love for perfumes and it shines through in the content. With her eyes (and nose) on the must-try bottles, she is a beauty insider you need on your radar.
Muneeb Alwazeer
Muneeb Alwazeer, better known on social media as @aromatix_neeb, is a rising star in the fragrance world, particularly on platforms like TikTok and Instagram. He’s built a dedicated following by offering honest, in-depth reviews and sharing his genuine passion for Middle Eastern fragrances.
ScentedSisterz
Who said faceless creators can’t be perfume reviewers? The ScentedSisterz duo has just proven them wrong. This cool pair brings the world of fragrances to life with their in-depth, no-nonsense reviews, all without ever showing their faces. How cool is that?
Mel
Whether you’re tuning into a detailed YouTube review or scrolling through Instagram posts, Mel provides personal insights and expert knowledge, making it easy for followers to find their next signature scent.