If there was one undeniable star of Milan Fashion Week Fall/Winter 2025-2026, it wasn’t a supermodel or a surprise front-row guest—it was faux fur, and it showed up like it RSVP’d to every major show. From oversized coats that swallowed runways whole to subtle trims and even skirts (hello Ferrari), designers clearly agreed: fur is still fabulous, just without the guilt.

Gucci set the tone right out of the gate, leaning heavily on plush faux fur coats for its opening show. Giant, voluminous coats in creamy neutrals and rich cocoa browns swayed down the runway, layered over pencil skirts, sheer slips, and the occasional exposed midriff. If the Gucci girl is doing winter, she’s doing it wrapped in something that practically begs to be touched — from a respectful distance, of course.
Over at Dolce & Gabbana, faux fur took on a sultrier personality — no surprise there. Sharp tailoring got a little softer, thanks to plush fur collars peeking out from structured coats, draped over lace slips and power suits alike. It was the kind of old-school glamour Dolce does best, only with 2025’s unapologetic edge. Less femme fatale at the opera, more Milanese It-girl dodging paparazzi in Via Montenapoleone.

Prada, ever the master of the unexpected, took faux fur into the world of utility chic. Think clean-lined coats with oversized, fuzzy collars, because why can’t warmth come with style?
Max Mara, practically the dean of outerwear, wasn’t about to sit this one out either. Their take on faux fur leaned into everyday indulgence — oversized teddy coats in muted neutrals that felt made for morning coffee runs that somehow turn into spontaneous gallery visits.
Unlike Rihanna’s recent fur coat cameo that sent protestors into a frenzy, Milan’s designers served up fur that’s protest-proof, conscience-clear, and runway-approved. Because in 2025, faux isn’t a fallback but a flex.