Football and fashion might not be as intertwined as, let’s say, motorsport and fashion. But the two aren’t mutually exclusive, just a tad different in culture. With football, jerseys and team colours take precedence over any other designs. With that being said, the current collections out for this season’s FIFA World Cup have broadened the horizons with reimagined styles alongside the classic team jersey. Graphic prints, vintage looks, and minimalist linework is what you can find across the official drops. Here are the collections on our radar.
Jacquemus x Nike
Collaborating with Nike and the French Football Federation, Jacquemus’ latest release is a capsule collection inspired by French football culture. Jerseys, track jackets, and the Cryoshot sneakers in the French flag colours are what you can expect from this collection.
Stella Jean
Italian-Haitian designer Stella Jean decided to uplift her Haitian roots with her L’HAITIANA collection. Immediately going viral for the design, the collection features a range of modest maxi skirts, jersey dresses, and T-shirts inspired by Haitian heritage.
Adidas
For those looking for range, Adidas has no shortage of World Cup collections. From National Team kits to football boots to a lifestyle collection of vibrant sneakers, shorts, dresses, track suits, and more, there’s plenty of sportswear here designed for both play and watch.
Hollister
When it comes to sportswear, Hollister might not be the first name that comes to mind, but make no mistake, the brand has been steadily releasing sports-related prints long before the World Cup. And for the FIFA World Cup, the brand has released a range of graphic print hoodies, sweatshirts, and tank tops that can be made comfortable for the modest dresser with curated layering. Unlike other collections, this one doesn’t rely on team colours but on national motifs, making them versatile pieces to use long after the ending whistle.
PUMA
While some sportswear brands have partnered up with 10 or 15 countries, PUMA’s World Cup collection features every participating nation. Featuring jerseys, T-shirts, and track jackets, the designs take inspiration from each nation’s unique culture, landscape, and team members.
Tombolo
As a way to celebrate New York City as one of the FIFA World Cup 2026 hosts, New York-based brand Tombolo has released a capsule collection in collaboration with the FIFA World Cup. Taking in their signature silhouette of relaxed collared shirts, the collection features iconic New York motifs alongside football ones.
Under Armour
Under Armour’s football-inspired clothing, in collaboration with Los Angeles-based brand 424, has also been making the rounds for being eccentric, rugged, and adding a distinctive cool factor to the typical football collections. However, the collaboration is set to officially release at Paris Fashion Week SS27, which means the current options for a piece of Under Armour gear are their minimalist T-shirts with football-inspired graphics.
Axia Time
Stepping away from clothing, for those looking to have a piece of the FIFA World Cup 2026 in the form of an accessory, Axia Time has just released a collection of timepieces inspired by each participating country and their team colours. There are also standard designs inspired by the trophy, making for a timeless souvenir.
FIX Dessert Chocolatier
Yes, the brand behind the viral Dubai Chocolate has gone ahead and created an exclusive FIX Football Jersey, complete with FIX branding and a retro design. The jerseys are a collector’s item, part of its bigger activation. For the tournament, the chocolatier has launched a limited-edition FIX Cup Mini Hero Box – 20-piece box, featuring the signature chocolates and a scratch card for a chance to win a range of prizes, among which is the limited-edition jersey.
