After an unpredictable start to the year, all eyes are turning to Dubai’s upcoming events season, and one of its biggest automotive dates is officially back on the calendar. Icons of Porsche will return on 21 and 22 November 2026, bringing cars, collectors and the wider Porsche community together for a two-day celebration.
Past editions have made the festival feel closer to a citywide cultural gathering than a conventional motor show. In 2025, more than 30,000 visitors gathered around over 1,000 Porsche cars with, appearances from international clubs and public showcases of models including the Cayenne Electric, Macan GTS and 911.
The programme has also stretched well beyond the cars. Previous editions have featured live art, music, food pop-ups, installations, rare vehicles from the Porsche Museum and collaborations spanning fashion, design and collectibles. In 2024, the expanded 44,000-square-metre site welcomed more than 28,000 guests, while an earlier edition earned a Guinness World Record for the world’s largest inflatable vehicle with a giant Porsche 911.
The programme and ticket details remain under wraps for now, with further announcements expected over the coming months. Registration of interest is already open for those hoping to be first in line when tickets go on sale later this year.
If you’re already planning what to do in the months ahead, mark 21 and 22 November in the calendar.
